Rank at the top of every local search that matters.
We handle your entire local SEO footprint — on-page optimisation, citation building, schema markup, content, and competitor tracking — so customers in your area find you first, every time.
Know exactly where you're invisible — before your competitor does.
Most local businesses have no idea how patchy their online presence is. We run a full local visibility audit across every signal Google uses to decide who ranks in your area — website, directories, schema, content, and more.
- Heat-map ranking scan across your service area
- On-page local signal score for every key landing page
- Citation consistency check across 50+ local directories
- Schema markup gap analysis — what's missing, what's wrong
- Prioritised fix list delivered in week one
Every page optimised to pull in local searches you're missing.
Title tags, headings, copy, internal linking, and page structure — all rebuilt around the exact keywords your local customers type. We map a target keyword to every page, then optimise each signal Google uses to rank it.
- Local keyword mapping — one primary intent per page
- Title tag & meta description rewrites targeting suburb + service
- H1–H3 hierarchy restructured for local relevance
- Internal linking to location and service pages
- Rank movement tracked before and after every change
Your business details. Consistent everywhere. Forever.
Inconsistent Name, Address, and Phone data across directories is one of the most common reasons local businesses fail to rank. We audit every listing, fix every discrepancy, and build new citations on every directory that matters in your category and city.
- Full NAP consistency audit across 50+ directories
- Duplicate listing detection and suppression
- New citation creation on industry and geo-specific directories
- Monthly monitoring — catches new discrepancies automatically
- Citation health score tracked month-on-month
Rich results and local content that make you the obvious choice.
Schema markup tells Google exactly who you are, where you operate, what you offer, and what customers say about you. Paired with suburb-targeted landing pages and FAQ content, it turns your site into the definitive local authority in your category.
- LocalBusiness, Service, FAQ, and Review schema implemented
- Suburb-targeted landing pages for every service area
- FAQ pages built around local search intent
- Rich snippet eligibility validated in Google's testing tools
- Ongoing content calendar targeting suburb + service combos
"@context": "https://schema.org",
"@type": "Dentist",
"name": "Lakeside Dental",
"address": {
"streetAddress": "14 George St, Sydney CBD",
"addressRegion": "NSW 2000"
},
"aggregateRating": {
"ratingValue": 4.9,
"reviewCount": 214
}
}
See every move your local rivals make — and stay one step ahead.
We track the top 5 competitors in your local market, monitoring their keyword movements, new citations, content changes, and review velocity. You get a clear monthly picture of where they're winning and exactly what we're doing to overtake them.
- Top 5 local competitor profiles monitored monthly
- Keyword gap analysis — terms they rank for that you don't yet
- Review velocity tracking — how fast they're accumulating reviews
- Citation and backlink gap detection
- Competitive action plan updated every month
A clear report every month. No jargon. No guesswork.
You get a plain-English report every month showing exactly what moved, what we changed, and what we're doing next. No dashboards to learn, no spreadsheets to decipher — just the numbers that matter and a clear action plan.
- Organic traffic, impressions, and click-through rate changes
- Keyword rank movements month-on-month
- Citation health score and new listings built
- Next month's priorities — specific, ordered, explained
Everything you need to know about local SEO.
How is local SEO different from regular SEO?
Regular SEO targets broad organic rankings across Google Search. Local SEO focuses specifically on appearing in results when someone searches for a service in a specific location — like "dentist Sydney CBD" or "plumber near me." It involves a distinct set of signals: Google Business Profile, citations, local on-page optimisation, proximity signals, and local link building. Both matter, but local SEO is what drives calls, walk-ins, and bookings from people already in your area.
How long does local SEO take to show results?
Most clients see measurable improvements in rankings and organic clicks within 6 to 10 weeks for moderately competitive keywords. Highly competitive markets — like law, dental, or real estate in major CBDs — typically take 12 to 20 weeks to see consistent top-3 positions. Unlike paid ads, the gains compound: rankings you build in month two keep delivering in month twelve, with less effort needed to maintain them.
Do I need both local SEO and Google Business Profile optimization?
They're complementary, not interchangeable. GBP optimization directly improves your Google Maps rankings and the Local Pack. Local SEO improves your organic website rankings for the same local searches. Businesses that do both consistently outperform those doing only one — because you're competing for multiple placements on the same results page.
What does citation building actually do for rankings?
Citations — mentions of your business name, address, and phone number across directories — are a confirmed local ranking signal. Inconsistent citations (wrong address, old phone number, different business name) actively hurt your rankings. Consistent, widespread citations across quality directories improve both your Maps and organic local rankings.
Does schema markup really make a difference?
Yes — in two ways. First, structured data helps Google confidently understand your business type, location, services, opening hours, and reviews. Second, it unlocks rich result appearances in search (star ratings, review counts, FAQ dropdowns) which dramatically improve click-through rates. Pages with rich results typically see 20–30% higher CTR than equivalent pages without them.
Can you create suburb landing pages for multiple service areas?
Yes — this is a core part of our local content strategy. Each page is individually optimised with location-specific copy, schema, and internal linking — not duplicate pages with the suburb name swapped in. Done correctly, these pages significantly expand the geographic footprint of your organic rankings.
Is local SEO a one-time project or ongoing?
Ongoing. The first month covers the foundation — audit, on-page optimisation, citation cleanup, and schema implementation. After that, ongoing work keeps you competitive as Google updates its signals and your competitors invest. Businesses that stop after the foundation typically see rankings plateau or drift as active competitors continue building.
What do you need from me to get started?
Access to your website CMS, Google Search Console, and Google Analytics. We also need your business details — full address, phone number, service list, and the areas you serve. No technical knowledge required. We manage all implementation and report back in plain English every month.
Ready to see where you stand in your local market?
Book a free local SEO audit. We'll map your ranking positions, find every gap in your local presence, and walk you through exactly what needs to change — no obligation, no pressure.